Single Producer Beat Website
This project was centered on building a professional beat-selling website for the music producer Prettii Swaggy. The goal was to create a sleek, branded platform where artists could browse, preview, and purchase beats with different licensing options. Built with WordPress, the site was designed to combine e-commerce functionality, music streaming, and licensing clarity, giving artists a seamless experience from discovery to checkout.
Task
I began by setting up a custom WordPress framework tailored for music producers, integrating e-commerce functionality to handle beat sales and licensing variations. Using Sonaar MP3 Player Pro, I created an engaging beat player with preview options that allowed buyers to listen before purchase. Each beat was structured with custom fields for licensing tiers (basic, premium, exclusive), ensuring clarity and flexibility for different buyer needs. A WooCommerce-powered checkout system was implemented for secure payments and automated delivery of files. The design focused on clean branding and user-friendly navigation, optimized for both desktop and mobile devices. Finally, the site was refined for SEO and performance, helping Prettii Swaggy build visibility and reach a wider audience online.